The business of dropshipping has seen quite a boom in 2019. And with the help of platforms such as Shopify, starting an e-commerce website is quite easy. Furthermore, the dropshipping business requires considerably less investment. Therefore, it could be the perfect industry for new entrepreneurs in 2020. And for your convenience, here we have prepared a list of proven dropshipping tips that can show great results in 2020. However, if you have heard about a drop-shipping business for the first time, or have a little idea about it, then let’s understand this business first.
Furthermore, the dropshipping business requires considerably less investment. Therefore it could be the perfect industry for new entrepreneurs in 2020. And for your convenience, here we have prepared a list of proven dropshipping tips that can show great results in 2020. However, if you have heard about the drop-shipping business for the first time, let us clarify. Now, without further due, let’s understand the drop-shipping business first.
About dropshipping
Well, it is the business where the drop-shipper works as the middleman. The drop-shipper creates a website and sells the products of his supplier with a slight margin of profit. And all the work related to product inventory management, packaging, and shipping will be done by the supplier. In short, the drop-shipper’s work will only be limited to generating as many sales as possible. And subsequently, the drop-shipper and supplier can generate revenue by fulfilling as many orders as possible.
As this business can operate from the comfort of your home, you may find this business easy. However, it is more challenging than it sounds. Starting an e-commerce website is easy. But to stand out from your competitors, it’s hard as well. It would help if you were prepared with your strategy to beat your competitors and drive more conversions to your website.
Select the right niche
We have seen this many times. As a beginner, many drop shippers add many different products to their stores. And due to countless different products, they fail to market them properly. Soon, their store results in ultimate failure. In short, stick with the one product niche. The one-product niche lets you focus on one thing at a time. And more importantly, select the profitable product niche. The products with higher prices can help you in keeping your profit margins higher.
And select the products with the smaller form factor. The smaller size of the products helps you keep your shipping prices lower. The higher shipping costs may result in fewer sales. And last but not least, select a product niche you are passionate about. Your interest in the products will be visible throughout your marketing campaigns. And it can also help you in building solid customer relations too.
Prepare your website
Well, In dropshipping, your website works as the face of your business. A well-designed, engaging website decides the trust of your customers. And the crucial aspects such as product inventory management, order fulfillment, and shipping will be controlled by your suppliers. But the one thing that is entirely in your control is your website. And the platforms such as Shopify have made it easy to design an attractive website.
Plus, you should optimize your website for search engines too. SEO will help you drive free traffic to your website. And similarly, the product pages and descriptions on your website should also be well-written. The detailed product description and high-quality product images will help you increase your conversion rate. And lastly, if you need any help related to your website, do not hesitate to reach out to any Shopify Experts like us.
Find the right supplier
The supplier is also one of the most crucial parts of the dropshipping business. Your supplier should be able to provide the products with higher quality standards. And more importantly, he should be able to deliver the products on time. By delivering quality products on time, you are automatically offered a smooth buying experience to your buyers.
To summarize, the overall reputation of your dropshipping store directly reflects on the value you are providing to your buyers. If your supplier needs to fulfill their role on time, you better leave that supplier behind and find a better one. There are endless better options in the market. You will surely get a better supplier for your business with the right research.
The pricing of your products
The several drop-shippers need to correct mistakes here too. To generate more profit, they keep the prices higher than what they should be. See, e-commerce is one of the most competitive fields out there. Hence, to stand out from your competitors, you must do something that can attract more buyers. And keeping the prices lower than your competitor is a great way to attract more customers.
One thing is more important. This business allows you to arrange the products at wholesale prices. It would help if you took advantage of this model. Keep the pricing lower than your competitors. The lesser margin can deliver better results in the future. You can generate more sales if you sell at slightly lower prices than your competitors. And with higher sales figures, it can recover lower profit margins too.
Customer service
In any business, customer satisfaction is the most important factor. If your customers are satisfied, they will come again to you. For that to happen, the customer should feel valued. It would help if you were delivering an enjoyable experience to your customers. Always keep in mind that a better customer experience means more repeated sales. A better buying experience will make your customers come to you again and again.
The information such as clear product pricing, mentioning delivery time, well-detailed product description, and shipping tracking can help customers make a well-informed buying decision. Additionally, if you nurture them with friendly messages and emails regarding new offers and announcements after their first order, it can work like a charm for you.
Automate your business
In the initial days, you may manage your business by communicating with your supplier through emails and phone calls. But, once your business reaches certain heights, consider investing in a system that can perform all those tasks automatically. Technology can help you in improving your productivity. And it can help you to focus on more aspects, such as customer service improvement, better communication with suppliers, and putting more effort into improving your website.
Our team of experts at Softpulse Infotech can develop a system that can automate the whole dropshipping system. The custom dropshipping integration plugin we developed will automate everything related to business. This system can carry all the supplier communication, such as product inventory, prices, orders, shipping details, and shipment tracking. Therefore, kindly visit our website to know more.
The final words
Dropshipping is about generating more sales by providing better products and experiences to your customers. If you and your supplier truly work together and provide better service, your business can do wonders for both of you. And these are the few essential tips that can help you achieve the best results for your business. We hope that we have provided some value to you.
Now let us talk a bit about our services. At Softpulse Infotech, we deliver the best web solutions to our clients. We can help you with all your needs related to your dropshipping business. From creating the website on many platforms, such as ReactJS web development, integrating it with your supplier, and automating your whole business, we can help you with all these things. Shopify experts highly suggest you consult our experts for any of your difficulties related to dropshipping business.
